Siech Cycles – this is a homage to a modern urban lifestyle, to the lively everyday life between work, leisure and family.

At the age of three, Reto discovered mobility and freedom through his first bicycle. The training wheels were quickly removed and the voyages of discovery became longer. He later swapped his beloved children's bike for a racing bike and took part in competitions. The maintenance and care of the racing bikes were part of his everyday life, which led to his enthusiasm for bicycles, their design and functionality growing.

Siech Cycle's zero hour was in 2013, when Reto discussed the boring bikes that could be seen in Zurich with his childhood friend Nick. Together they decided to do something about it. The idea took shape and in 2014 the two young entrepreneurs sent the first bikes onto the road.

Siech Cycle is now the leading Swiss lifestyle brand for high-quality and urban bikes at affordable prices. With great attention to detail, we develop each of our models into a convincing composition of materials, trendy colors, functional components and strong design.

The sick people behind the brand:

Adil
Managing Director
Tobias
Operations
Takis
Mechanic
Charline
Marketing
Nick
Co-founder
Return
Co-founder
Jonathan
IT
Kay
Store
Mateo
7-Siech
Genc
Sales
Michael
Store
Rebecca
Marketing